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Foreign Trade Training Centre implements a training program for officials working in ministries of Trade and Industry in the Arab countries entitled "International Marketing Strategies and Export Plan".
Foreign Trade Training Centre implements a training program for officials working in ministries of Trade and Industry in the Arab countries entitled "International Marketing Strategies and Export Plan". The program which is held in the period from September 14 to 25, 2014 aims to raise the capacity and skills for export marketing specialists. It is implemented in the framework of cooperation between the Centre and the Japan International Cooperation Agency (JICA) The program is designed to upgrade the skills of marketing specialists in Arab countries by focusing on the elements of the marketing plan and developing export strategies . It also aims to raise awareness of the economic importance exporting and learn about the international trade and global agreements , as well as the most important concepts and methods of market research and the basic criteria for the selection of markets and marketing mix.
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